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It’s an extremely competitive world out there and not only in the sports arena. Businesses are always looking for ways to capture the interests of their clientele by delivering high quality products, but with tight turnarounds and lowering budgets. To survive, it is essential that businesses innovate and one way they can achieve that is by adopting new technologies like Robotic Process Automation (RPA) and virtual robots.

A Bank of America Merrill Lynch report found that by using technology such as robots could increase a business’s productivity by 30%. With this increase, staff resources can be redirected to other areas that require a human touch and increase a business’s ability to push new products out faster.

Robotic Process Automation (RPA) Use Case

All of this sounds amazing, but how can this fit into your business? Let’s take a look at several use cases.


If your primary sales funnel is electronic, then you understand the importance of all aspects of your site functioning at optimum levels. A failure in any part of the checkout process can lead to cart abandonment and customers completing their purchases with your competitors. Businesses that utilize virtual robots can reduce this risk by being proactive in the monitoring of the checkout process from the users perspective. By using a virtual robot that consistently and regularly attempts to purchase an item from the site, and notifying staff of any issues it encounters, businesses can have peace of mind that every customer who places an item in the cart won’t be abandoning due to system failure.

SaaS SLA Monitoring

Recently, analyst firm Gartner predicted that the future for businesses desktop solutions was hosted. But how do you ensure that you are getting what you paid for and that your employees are not experiencing outages that negatively impact their productivity? This is another way a virtual robot can help, by logging into the system and performing regular checks of functionality, you can have real-time reports to make sure you are getting what you paid for. 

Building a Competitive Business with Virtual Robots

Call Center

We’ve all experienced it. Calling into company ABC for support, only to wait on hold to speak to an agent. And then once we are finally connected to hear “please wait, my systems are running slow.” Many times, cases like these require the customer service agent to report to the IT department of a slow system, but most people don’t report until a system is no longer functioning. Virtual robots, who regularly perform functions from the agents perspective can know when a process is taking longer than it should and reporting this to the IT department. The result can be lower hold times, faster processing of requests and happier clients. And happier clients mean repeat business and even referral business.

This is just the tip of the iceberg when talking about how virtual robots can help. The years ahead will be interesting to see as the technology grows and gains further acceptance in the business community. The question is, will you be one of those innovators who become an early adopter? Read more on how robots can help your business in our latest whitepaper “Learn How You can Build a Competitive Business with Virtual Robot.